In my last post I reviewed John Reese’s new program - BlogRush. Today I want to discuss the best way to use this fantastic tool, and how to get the most out of it.
The following are ‘7 Tips For Effective Use Of BlogRush‘:
1. Every Blog Post Title Is A Sales Pitch
The way BlogRush works is to pull your blog post headlines out and advertise them on other peoples blogs. Therefore, if you want people to click on that link and visit your blog, each blog post title needs to be somewhat of a sales pitch. By this I don’t mean “Click Here To Make A Million Bucks“, but I do mean that you need to create interest and curiosity in those reading that headline.
For example, if your blog post is about what to feed your cat, you could title it “My Cat Food Guide“, or you could title it “Ten Things You Should Never Feed Your Cat (But Probably Already Have)“. See this difference? Which would you click on first?
2. Make Your Posts Valuable Reading
To carry on with our last example, if someone did click on the link “Ten Things You Should Never Feed Your Cat (But Probably Already Have)“, and came to your site, they would reasonably expect a quality blog post about exactly that - ten things you should never feed your cat.
Therefore, don’t write a sales pitch for some product and then give it a deceptive title just to get people to click on it. If you do they’ll leave your site faster than they found it. Instead write a quality entry full of useful information, and then put a link to your sales pitch at the bottom e.g. “If you liked these tips, you’ll find many more in this ebook…” etc.
3. Integrate Your BlogRush Widget Properly
Integrating your BlogRush widget well is essential. The potential cost if you don’t is that it will make your site look tacky and unprofessional. If you do it well however, it can increase the quality of your blog’s appearance and make it more appealing.
The key primarily is colors; make sure the widget blends in well with the existing color scheme of your site. The wide range of available color schemes for BlogRush means this isn’t a hard task.
4. Place Your Widget Appropriately
The BlogRush widget is essentially a box full of text links, and therefore looks most at home in either the right or left column of your blog, under the other areas with text links e.g. categories, blogroll, recent posts etc.
Don’t put the BlogRush widget slap bang in the middle of your page where it looks more like an eyesore rather than a useful addition to the blog.
5. Promote BlogRush
Don’t forget the benefits of recruiting other members to BlogRush - you can earn some good traffic this way. Featuring your BlogRush widget prominently on your site is a good way to let others know about it, and when they join from your widget, you will earn some extra traffic for as long as they use it.
6. Maximise Your Use Of BlogRush
If you have multiple blogs, make sure you put BlogRush on all of them. The more impressions you generate, the more impressions you have on other people’s blogs to bring you traffic.
7. Experiment
Your BlogRush members area will give you detailed statistics about how many clickthroughs you generated from how many impressions. Monitor this data and try different things with your blog post titles to see what gets the best clickthrough rates.
If you do this continually you will get better and better, and therefore get more and more traffic - all free of course!
So in summary - use BlogRush today, and use it well.
CK
